Dwell Time Kya Hai? | Dwell Time VS Bounce Rate | Why It Matters for SEO?

Dwell time is an important factor that Google considers when it ranks your website.  And not only Google, we have also learned that Bing also considers dwell time as an important ranking factor.  So what is dwell time?  We will understand this in today's video.  And we will also talk about the difference between dwell time and bounce rate.  And how can we use dwell time in SEO?  Hello everyone, I Harmeet welcome you all on the WsCube Tech channel.  So as I said, today we are going to talk about dwell time.  And we already know that Bing asks for a very important factor whenever we talk about ranking.  And Google also considers it somewhere.  Because when we talked about the page experience algorithm, which was in the previous video.  In which I told you all the algorithms of Google.  At that time I told you how good a user's experience has been on a page or a website.  It plays a very important role during ranking.  So dwell time is the time that a user or audience spends on your website or website before coming back.  That is, if I typed anything, I got a lot of results.  I opened a website with that result.  And I saw that website for 5 seconds and I came back.  So what was the dwell time? 5 seconds.  Similarly, I went to another website and spent 15 minutes on that website.  And I came back to the search engine result page.  So what was my dwell time for that website? 15 minutes.  Now comes the point that bounce rate and dwell time are the same thing?  We also know that when a person goes to a website, how long does it take for him to come back from that website?  That is our bounce rate.  These two look the same, but there is a slight difference between the two.  If a person comes to our website at a bounce rate and stays on our website for 15 minutes.  And he did not click any link or go to any other page and came back.  This is our bounce rate.  So we do not know from the bounce rate that the user or audience is really satisfied with our content.  We know this from dwell time.  When will a person spend 10 minutes or 15 minutes on our website when he is really getting satisfaction somewhere?  In bounce rate, we only calculate how long that person stayed on our website.  But he came back without clicking any link or going to any page.  So this is the difference that we do not get much information from bounce rate.  Whether the user is satisfied or not.  We get this information from dwell time.  Because a person will stay on a website for 5 seconds only when his user experience is not good.  There can be many reasons for user experience not being good.  Either the page load time of your website was too much or there was no relevant content on your website.  This means you have put the wrong keywords or you have done keyword spamming.  Or there was some error on that page only.  Because of this, that user came back within 5 seconds.  So the more dwell time we get, we will understand this.  Whether he clicks on a link on any page or not.  But more dwell time means that the user is satisfied with our content.  So dwell time plays an important role when I talk about SEO.  Because it is very important for us to understand whether the user is really satisfied with our content or not.  And for us, this is more important for Google.  So if you want a good ranking for your website, then make sure that your website has more dwell time.  And how will that dwell time increase, then write good content for it?  Write relevant content and pay attention to page loading along with it.  We have to focus on the technical SEO.  As I said in the previous videos, the most important thing in  2022 is that your website is technically good.  Because a lot of algorithms have changed very randomly these days.  Google is changing its algorithms very quickly.  So the more we keep our content clean, the more relevant we will keep it.  The more quality we can increase our website's web pages, the more it is beneficial for us.  So in this video, we understood what dwell time is.  If you liked the video, then don't forget to like it.  Also, this complete course is going on.  It has just started now. I am telling you some basic things.  After that, we will go to practicals.  And I am going to teach you SEO in depth.  So make sure you click on the link in the description box, you will find all the videos on that playlist.  Thank you so much.  Music playing